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Migros+ campaign video

What's your Migros-moment?

Capturing the best moments of the Migros «Von uns. Von hier» bus tour campaign, two weeks through Switzerland visiting the 20 winners of a 500CHF purchase in the historical commercial bus.

Februar 24, 2016

Produktion Migros-Bus-Tour: «Von uns. Von hier.» from Luc Kämpfen on Vimeo.

Produktion Migros Umfrage: «Von uns. Von hier.» from Luc Kämpfen on Vimeo.

MigrosBus_interior

Capturing the best moments of the two weeks «Migros-Bus-Revival-Tour» through Switzerland for «Von uns. Von hier» campaign.

The Campaign

The reason is the “Weisch-no” competition of Migros 75th anniversary. The prize of the twenty winners is a purchase worth 500 francs in the restored bus – in front of their own doorstep. The bus was open for residents as well. The tour went from Zurich to Olten and further via Thun to the Luzerner Eigenthal, to Rikon and Basel, to the Neuchâtel Jura to Le Locle and finally via Blatten in the Lötschental to Ticino to Arogno.

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